“A deep moisture and repair mask in the iconic Bum Bum Cream fragrance that is shown to mend up to 96% of split ends in as little as one use.

This game-changing hair mask made with Brazilian Hair Expertise deeply moisturizes and repairs with a luxurious triple-blend of Brazilian Butters and Sol de Janeiro’s proprietary SOL Seal Technology™. Repairs and prevents damage while mending split ends, fighting frizz and smoothing texture. Provides deep nourishment for dry strands -all without unwanted weight and heaviness. This ultimate hair treat is also scented with the cult favorite Brazilian Bum Bum Cream fragrance for hair that smells amazing.

Hair Type: Straight, Wavy, Curly, and Coily
Hair Texture: Medium and Thick
Hair Concerns:
– Dryness
– Frizz
– Damage, Split Ends, and Breakage

Highlighted Ingredients:
– Cupuaçu Butter: Deeply moisturizes with a blend of essential fatty acids without unwanted heaviness.
– Murumuru Butter: Rich in omega fatty acids for frizz control and to boost softness and shine.
– Tucumã Butter: Locks in moisture, eases detangling, and protects against breakage.
– SOL Seal Technology™: Plant-based keratin that targets hair damage and fuses together split ends.

Clinical Results: In a consumer panel study where participants tried a “hair mask” in generic packaging with no brand affiliation conducted by an independent 3rd party lab:
– Product was shown to dramatically repair dry, damaged hair after one use
– 90% of respondents with dry and damaged hair said their hair feels dramatically more moisturized after one use
– 86% of respondents said their hair was noticeably smoother after one use”